Pave the way toward better user experiences
Does hearing “Do you want fries with that?” change if a robot says it? Today, companies are trying to answer the question of how artificial intelligence will transform the face of customer experience. They’d better hurry: 78 percent of businesses plan to implement (or have already implemented) AI or virtual reality by next year. Their hope? That it paves the way toward better CX.
What will top-tier CX look like in a few years, then? Current research in this area might give us some idea: An MIT Technology Review report found that automated systems already resolve between 25 and 50 percent of today’s customer inquiries, and this number will only grow. As AI continues to advance into more and more CX-related areas, we’ll expect it as a standard.
