WHO WE ARE
HOW WE DO IT
3D Engagement Model
Elevating client experiences with Pariveda’s 3D Engagement Model

Go beyond traditional delivery with a multi-layered, phased approach that ensures measurable, sustainable value aligned with your goals—experience the difference.

INDUSTRIES
Building better healthcare outcomes, together

At Pariveda, we bring thought leadership to all healthcare industry challenges. Leveraging the benefits of advanced, emerging technologies and fresh perspectives….

INSIGHTS
CAREERS

Choose a career that makes a difference

Podcast

Purpose-driven, people-centered leadership with Gracelyn McDermott

Doing Good by Doing Better podcast with Gracelyn McDermott

About the episode

In this episode, Margaret Rogers, CEO of Pariveda speaks with Gracelyn McDermott, the Vice President of Marketing, Sales, and Business Development for Kaiser Permanente of the Mid-Atlantic. In this conversation, they chat about how Gracelyn’s mission for equity shows up in daily leadership, a behind-the-scenes moment from leading through the pandemic that shaped how she shows up now, and what it takes to scale in underserved communities without losing the why.

Episode outline

00:07 Welcome, guest introduction, key conversation themes

01:54 Why value based care energizes Gracelyn

03:07 Gracelyn’s uncommon path into healthcare

06:24 Barbados roots and an equity lens

11:38 Leadership lessons during the pandemic

16:02 Inclusion and empathy at Kaiser Permanente

18:46 From project manager to empathy-focused leader

25:51 Integrating equity into business strategies

28:38 Mission first with “members in the middle”

30:40 Lightning round

33:49 What’s next for Gracelyn

Episode links

About the guest

Gracelyn A. McDermott is an innovative and diverse executive with over 20 years’ experience in project, program, sales, and account management. In her current role as the Vice President of Marketing Sales and Business Development at Kaiser Permanente of the Mid-Atlantic States, Gracelyn provides leadership in the development and execution of market and business strategies that deliver predictable and sustainable growth in membership, revenue, and margin. Overall, she is responsible for the retention and growth of Commercial insurance accounts (small and large) and collaborates with the National team to support the Federal Employee Benefits Health Plan (FEBHP) and local Government Programs (ACA, Medicare, and Medicaid).

Gracelyn’s awards and accolades

  • Heroines of Washington Finalist, March of Dimes, 2025
  • Diverse Leaders Award, Washington Business Journal, 2025
  • Daily Record, Top 100 Women, 2022 and 2025
  • The Girl Scouts of Central Maryland, Distinguished Woman Honoree, 2022
  • Mount St. Mary’s University, Dean’s Circle of Excellence Award, 2017


Connect with Graclyn on LinkedIn – https://www.linkedin.com/in/gracelynmcdermott/

About the Doing Good by Doing Better podcast

Hosted by Margaret Rogers, CEO of Pariveda, the Doing Good by Doing Better podcast highlights founders, executives, and innovators who share hard lessons, bold ideas, and real strategies for purpose-driven growth.

Every conversation offers practical insights you can use to solve forward. In each episode you’ll meet leaders who prove that being impact-driven and achieving meaningful success are not mutually exclusive.

Follow Doing Good by Doing Better on Apple Podcasts or Spotify and join us every other week as we keep learning how to do good by doing better.

Margaret Rogers Headshot
By Margaret Rogers
Chief Executive Officer
Margaret Rogers, CEO of Pariveda, champions a purpose-driven culture focused on developing leaders, fostering continuous learning, and driving meaningful impact through strategic partnerships that extend business success beyond profit.

Let's solve forward

Looking for a team to help you make potential possible?

INSIGHTS

The latest industry perspectives, research, news, and resources

Resource

[wpbread]
Explore how responsibility shows up in daily computer engineering decisions, what it means to design for people rather than features, and how to anticipate unintended…
Swipe To View