CASE STUDY

Reenabling Sales Enablement

$ 0 B

Healthcare insurance company

0 K

Employees

At a glance

Challenge

Drive sales enablement by building a modern, scalable cloud technology foundation.

Result

Pariveda transformed the entire sales enablement platform by replacing third-party tools and internal applications with service-based capabilities that support multiple brands and channels.

Impact

The adaptive, scalable solution enabled our client to continuously evolve to meet changing industry needs.

The largest insurance company in the world, HealthIns*, is a multinational, managed healthcare and insurance provider with 125,000 employees and more than 1.4 million healthcare partners.

As technology changed, the solutions that supported HealthIns’s agents became outdated. Internally, antiquated technology limited the company’s ability to drive a multichannel, direct-to-consumer sales strategy.

Ensuring sales enablement for agents is a key to HealthIns’s business strategy.

HealthIns’s legacy tools and processes had become outdated – they weren’t flexible or efficient enough to support agency needs or internal growth. And customer-facing solutions couldn’t adapt to the emergence of self-service models.

HealthIns hired Pariveda to develop and implement a phased, multi-year approach to address immediate, market-driven changes while customizing a permanent sales enablement solution.

How Pariveda streamlined and improved sales operations:

Implemented an emerging cloud-platform which offered a scalable backbone for the cyclical and unpredictable volume of applicants during open enrollment seasons.
Automated manual efforts through web-enabled applications that offered the highest scalability with the lowest maintenance costs.
Applied advanced technologies to provide a consistent integration approach, modern reporting, and reliable analytics.