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Getting innovative to best combat COVID-19

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What the near future holds

COVID-19 is many things. It is creating an economic impact like we have never seen before, it’s a lesson in basic hygiene, a test in societal patience, an enormous challenge, and a rare opportunity. It also demonstrates why many have chosen the pharmaceutical profession. As the world watches and waits for any semblance of good news in the fight against the novel coronavirus, pharmaceutical companies find themselves in the dubious position of being significant contributors and potential villains at the same time.

Can we find the cure? Will we rise to this historic occasion? Each day that passes adds serious pressure to the push for a vaccine. It’s an unprecedented time to be a pharmaceutical executive.

Read the full article by Marc Helberg on PharmaLive.

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By Marc Helberg
Managing Vice President - East Region

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